Threeworld home

Press kit

Logos, colors and how to use them.

The logomark and the wordmark together. Use it wherever Threeworld is being introduced.

Avatars

The logomark on a ground, for profile pictures, app tiles and anywhere a square goes. Click one to download it.

Colors

Black and white do almost all the work. Green appears only when a figure goes up. Click a color to copy its hex.

Typography

One typeface, Poppins, from regular body text to bold headlines.

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Poppins

Free on Google Fonts, every weight

  • Every listing, one placeRegular 400
  • Every listing, one placeMedium 500
  • Every listing, one placeSemibold 600
  • Every listing, one placeBold 700

Illustrations

Two styles, both in black and white. Halftone for characters, line drawings for the product.

HalftoneThe Threeworld robot, a halftone drawing of a waving robot with a globe on its chest.
Line
  • Marketplace
  • Analytics
  • Assistant

Best practices

Suggested usage

  • Give the logo room to breathe
  • Dark ink on light grounds, light ink on dark ones
  • Use the files as provided, at their own proportions
  • Use the full logo when readers meet Threeworld for the first time
The logomark with clear space around it
The full Threeworld logo

Things to avoid

  • Stretching or squashing the logo.

  • Rotating the logomark or flipping it.

  • Recoloring the logo outside black and white.

  • Adding gradients, glows or shadows.

  • Cropping the logomark at the edge of a frame.

  • Threeworld

    Setting the name in another typeface.

  • Stacking the logomark on top of the wordmark.

  • Placing the logo on a busy photo.

In use

  • A bar chart in white on black rising to $84.3K, one bar in green, up 27.5%.
  • A brick wall painted with Every listing, one place and the Threeworld robot.
  • Platform names in bold black type with two robot stickers on top.
  • A phone showing stacked listing cards from Reental, RealT, Arrived and Lofty.
  • Black and white business cards, a lanyard badge and a pin with the logomark.
  • Three black posters in a bus shelter reading Explore, Compare and Track, each with the robot.

Download the
brand kit.

Logos, avatars, colors and the robot, in one zip.

Download kit

FAQs

How do I use the logo?

Use the full logo wherever Threeworld is being introduced and the logomark once readers know the name. Pick dark ink for light grounds and light ink for dark ones, and keep the files at their own proportions.

Can I write about Threeworld or feature it?

Yes. Articles, reviews and comparisons can use the logo and screenshots of the site to refer to Threeworld. Write to hello@threeworld.xyz and we can check facts or send anything else you need.

Can I use the brand for my own product?

No. The name, the logo and the halftone robot identify Threeworld. Please don't use them in a way that suggests we made, endorse or partner with something we don't.

How should I describe Threeworld?

Threeworld brings fractional real estate from many platforms into one place, so you can compare listings side by side and track what you own. It never holds your money or places trades.