Press Kit
Everything you need to represent Threeworld correctly. Find logo usage, color codes, and our brand guidelines.
Logos
Our logo represents trust, innovation, and accessibility in real estate investing. Use the appropriate variant based on context and available space.
Primary Logo
Full logo with wordmark
Logo Mark
Icon only, for small spaces
Wordmark
Text only version
Color Palette
Our color palette is built around dark, sophisticated tones that convey professionalism and trust. Click any color to copy its hex code.
Primary Black
#0A0A0A
RGB: 10, 10, 10
Primary backgrounds, text
Neutral 900
#171717
RGB: 23, 23, 23
Card backgrounds, sections
Neutral 800
#262626
RGB: 38, 38, 38
Borders, dividers
Neutral 400
#A3A3A3
RGB: 163, 163, 163
Secondary text, captions
White
#FFFFFF
RGB: 255, 255, 255
Primary text, highlights
Accent Blue
#3B82F6
RGB: 59, 130, 246
Links, interactive elements
Typography
We use Poppins as our primary typeface for its clean, modern aesthetic and excellent readability across all screen sizes.
| Style | Font | Weight | Size | Usage |
|---|---|---|---|---|
| Heading 1 | Poppins | Bold (700) | 48px / 3rem | Page titles, hero sections |
| Heading 2 | Poppins | Semibold (600) | 36px / 2.25rem | Section headings |
| Heading 3 | Poppins | Semibold (600) | 24px / 1.5rem | Card titles, subsections |
| Body | Poppins | Regular (400) | 16px / 1rem | Paragraphs, descriptions |
| Caption | Poppins | Regular (400) | 14px / 0.875rem | Labels, metadata |
Usage Guidelines
Follow these guidelines to ensure consistent and correct use of our brand assets across all applications.
Do's
- Use the logo on dark backgrounds for best contrast
- Maintain minimum clear space around the logo
- Use official brand colors consistently
- Scale the logo proportionally
Don'ts
- Don't stretch or distort the logo
- Don't change the logo colors
- Don't add effects like shadows or gradients
- Don't place logo on busy backgrounds